Transforming Brands. Accelerating Growth. Delivering Measurable Impact.
Award-winning Chief Marketing Officer and trusted advisor to boards, investors, and CEOs. I help companies modernize marketing to unlock sustainable growth through data, creativity and disciplined execution.
TURNING STRATEGY INTO MEASURABLE GROWTH
From Vision to Velocity
Where brand strategy, digital innovation, and disciplined execution align to drive results.
Brand Transformation
Repositioning and modernizing brands to lead in competitive markets. From aesthetics and wellness to SaaS and cybersecurity, I build clarity, differentiation, and trust that turn brand equity into measurable business growth.
Growth Strategy
Designing scalable demand systems that connect brand storytelling with data-driven precision. Every program, platform, and dollar is engineered for efficiency and accountability—driving consistent performance and measurable ROI across the full funnel.
Operational Excellence
Restructuring marketing organizations for efficiency, speed, and performance. From vendor rationalization to media optimization, I turn complexity into clarity and create high-functioning teams that deliver sustained results.
Board & Advisory Partnership
Partnering with private equity firms, CEOs, and boards to align marketing with enterprise value creation. From GTM transformation to org design, I bring strategic clarity, operational discipline, and measurable outcomes to leadership teams.
Crossing the Divide: Bridging the Best of B2C and B2B Marketing
Crossing the Divide explores how B2C strategies are redefining B2B marketing — from brand storytelling and instant gratification to data intelligence and AI-driven personalization. Through real-world examples and actionable frameworks, the book reveals how leading companies are reimagining their go-to-market models to drive faster, smarter, and more sustainable growth.
Written for founders, CMOs, and investors alike, it’s a roadmap for anyone ready to bridge creativity and performance — and turn marketing into a true growth engine.
Professional Expertise That Drives Success
Real Results. Real Brands. Real Growth.
Across Ideal Image, Symantec, Johnson & Johnson and other global brands, my work has centered on transforming marketing into a measurable growth engine. From repositioning legacy businesses to scaling SaaS platforms and guiding PE-backed turnarounds, I build strategies that unite creativity, data, and disciplined execution. Each initiative reflects the same principles found in Crossing the Divide — blending brand storytelling with innovation and operational precision to create meaningful enterprise value.